Let’s Over-Analyze a Commercial, Shall We?

At work, Rebekah was talking about the Filet-o-Fish commercial and then posted the link on Facebook. The first time I watched it, I cracked up. But then the song got stuck in my head for two days. And now I’m seeing the commercial all the time. If you haven’t seen it, take a look, but as the fish would say, if it were stuck in your head, you wouldn’t be laughing at all.

I don’t quite get it. Things this commercial makes me wonder:

-Why, exactly, does the fish want the sandwich? Does he want to eat it? Is he a cannibal? Or
does he want to, like, find solidarity with another dead fish?

-And why does he say “give me back that Filet-o-Fish”? When was it ever his? Is it his fish buddy or something? Or…maybe part of him was made into a sandwich and the rest of him is hanging on the wall? Ew.

-Also, “You wouldn’t be laughing at all”? The guy’s not laughing!

-And also, the guy seems pretty nonchalant about the whole thing. His friend who walks in while the fish is singing is the only one who looks surprised. So…has this happened before? Does the fish normally start singing? Does he only sing when you eat a Filet-o-Fish, or does he burst into song for any other reason? Does he take requests? Does he only sing, or does he talk, too?

-Also, I’m pretty sure this ad is running now because it’s Lent—the whole no-meat-on-Fridays thing. So…why exactly is this supposed to encourage us to eat Filet-o-Fish? Does McDonalds think reminding us of the poor, dead fish that went into the sandwich is supposed to make us want to eat them?

-At what point in this post did you say, “Wow, Katie has thought about this way too much”?

10 thoughts on “Let’s Over-Analyze a Commercial, Shall We?

  1. Rebekah

    I was contemplating these issues this morning! That would be not all that remarkable except for the fact that this is not the first time I’ve considered the Filet O Fish issues–probably the 4th of 5th.

    Reply
  2. Rebekah

    I was contemplating these issues this morning! That would be not all that remarkable except for the fact that this is not the first time I’ve considered the Filet O Fish issues–probably the 4th of 5th.

    Reply
  3. Rebekah

    I was contemplating these issues this morning! That would be not all that remarkable except for the fact that this is not the first time I’ve considered the Filet O Fish issues–probably the 4th of 5th.

    Reply
  4. Anonymous

    Ha Ha! That song got stuck in my head for a week too! I thought I was the only one!
    Just found your blog. Also a single, struggling, twenty-something living in Boston.

    Reply
  5. Anonymous

    Ha Ha! That song got stuck in my head for a week too! I thought I was the only one!
    Just found your blog. Also a single, struggling, twenty-something living in Boston.

    Reply
  6. Anonymous

    Ha Ha! That song got stuck in my head for a week too! I thought I was the only one!
    Just found your blog. Also a single, struggling, twenty-something living in Boston.

    Reply

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